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To-Increase Announces the Acquisition of AX for Pharma


Strengthens global market leadership in ISV solutions for the life sciences industry

6 April, 2023 –  Veenendaal, The Netherlands

To-Increase, a leading global Independent Software Vendor (ISV) for Microsoft Dynamics 365 (D365) business applications, today announced the acquisition of AX for Pharma (AXP), another fast-growing Microsoft Dynamics 365 ISV and integrator focused exclusively on SaaS business applications for the pharmaceutical, biotech, and medical device industries. The financial details of the acquisition are not disclosed, and the transaction is subject to clearance from the Prime Minister’s office in Italy.

To-Increase is focused on developing market-leading applications for the manufacturing (discrete and process) and equipment rental verticals, serving an international customer base of mid-market and enterprise customers through a strong global network of system integration partners. The acquisition of AX for Pharma aims to expand To-Increase’s global footprint and strengthen its presence in the process manufacturing vertical.

The acquisition by To-Increase will accelerate AXP’s growth trajectory, providing enhanced operational scale through To-Increase’s strong partner channel and long-standing Microsoft alliance, with both companies able to leverage the expanded R&D and Go-to-Market capabilities of the combination. This acquisition will bring together 220 employees, creating a global partner of scale for both To-Increase and AX for Pharma’s existing customers and suppliers, who stand to benefit from the group’s leading D365 product portfolio and improved execution capabilities.

Andrea Ruosi, CEO of AX for Pharma, said, “Today’s announcement is a testament to our teams’ exceptional work in empowering and digitalizing pharmaceutical, biotech, and medical device companies worldwide. We will leverage To Increase’s platform to reach and support our existing and new customers globally with our combined industry-leading solutions for life sciences. A special thanks to Luciano and the leadership team at To-Increase who made this possible.”

Speaking about this latest step in To-Increase’s expansion strategy, CEO Luciano Cunha said, “The acquisition of AX for Pharma marks a key milestone in our growth strategy. With this acquisition, we will be able to expand our portfolio of solutions and deliver greater value to our customers through AXP’s comprehensive, high-quality solutions for the life sciences industry. Thank you, Andrea Ruosi, and the team at AXP, for entrusting To-Increase to continue your legacy through this acquisition. I would also like to express my sincere gratitude to Rivean Capital for their unwavering support throughout this process. Their expertise and resources have been invaluable in making this acquisition possible.”

About AX for Pharma
Founded in 2008, AX for Pharma is a provider of Life Sciences ERP solutions built on top of Microsoft Dynamics 365. The company offers a range of add-on modules that support a wide array of pharma-specific workflows, including supply chain, quality management, and clinical supplies. The company is headquartered in Milan, Italy (Europe) with North American headquarters in Tampa, Florida, and offices in Sydney (Australia).

Specifically engineered to meet the needs of Life Sciences companies, the AX for Pharma 365™ Enterprise Suite enables these companies to comply with industry-specific rules, adhere to good manufacturing practices, meet regulations and guidelines necessary to deliver high-quality therapeutics and keep patients safe while successfully meeting or exceeding operational and financial objectives.

About To-Increase
Founded in 2005, To-Increase provides business software solutions to over 2200 mid-market and enterprise customers in over 45 countries. The company’s asset-centric solutions include engineering, manufacturing, servicing, and renting or leasing assets. To-Increase also delivers customer-centric solutions that help companies align technology with strategic goals, operate more efficiently, and provide their customers with the best possible experience. Across devices, business locations, and work environments, To-Increase’s offerings help companies master their unique requirements with standardized technology that is easy and economical to deploy and maintain.

To-Increase is the only three-time Microsoft Dynamics Global Outstanding ISV of the Year award winner and offers an impressive portfolio of industry, business, and technical productivity solutions for Microsoft Dynamics 365.

For more information on To-Increase, please visit

Press Contact
Luciano Cunha